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Linkedin Networking Strategy That Works

By Ronald Hamilton


Networking is the anchor of career advancement in the professional world today. While skills are still important, it is how much you expose these skills that is determining your progress. Linkedin is a social interacting platform that provides a chance to connect with other people in your profession. However, you need a Linkedin networking strategy that will deliver results.

Create an outstanding profile on the platform. People searching for talent on the platform will first check at profiles. Whenever a person develops interest in you, the first place to confirm is your profile. Include all the information that would make you sell as a professional. This includes your image, training and experience. Your contact details should also be included.

Link up with as many people as possible on the professional platform. This is aimed at increasing your chances of getting noticed. If your network is made of ten people, the chances of finding a job or a person to work with are significantly reduced. If the network is extensive, you will be in contact with more people and therefore increase your chances.

Make connections with more people who can help advance your career. This is not a social networking platform but one intended to bring together professionals. This is why you need to link with fellow professionals and others who can help boost your career. Be cautious about your networking with people in lower cadres because they have the potential of rising and still be valuable. However, spread your time wisely.

Be an active participant in the network. Remaining dormant means that no one will notice your presence. Be active by tagging people, debating, asking questions and starting conversations, among other elements. Those you are connected to will notice your activity. They will also rate your professional contribution. In the process they begin to warm up to your professional skills. This translates into improved chances of getting hired.

Build a brand through quality content. It is not enough to engage people and begin conversations. Activity must not be confused with productivity. You can be very active and engaging yet the engagements do not add any value to your friends. Create content and generate debates that are professionally enchanting. This gives people an idea of your mind. They begin to think of areas where you can engage.

Join the Linkedin professional groups. These are smaller circles made of people with particular interests and skills. Since the skills are more specialized, the chances of quality debate and recognition are higher. Clear intentions also make it easier to interact and enhance the quality of debate because there are shared interests. Because you share interests, clients will always turn to you whenever the need arises.

Take advantage of features provided by Linkedin to maximize your presence. Continuously review the updates made and skew them to your favor. Even as you work on your profile and activity on the platform, you must polish your skills. Be proactive in looking for opportunities and you will eventually reap the rewards.




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